Affichage de 166–180 sur 357 résultats
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This is Marketing You Can’t Be Seen Until You Learn To See
د.م. 340THE FINANCIAL TIMES BOOK OF THE MONTH
Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas and phrases that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip.
Now, for the first time, Godin offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea: Great marketers don’t use consumers to solve their company’s problem; they use marketing to solve other people’s problems. They don’t just make noise; they make the world better. Truly powerful marketing is grounded in empathy, generosity, and emotional labour.
This book teaches you how to identify your smallest viable audience; draw on the right signals and signs to position your offering; build trust and permission with your target market; speak to the narratives your audience tells themselves about status, affiliation, and dominance; spot opportunities to create and release tension; and give people the tools to achieve their goals.
It’s time for marketers to stop lying, spamming, and feeling guilty about their work. It’s time to stop confusing social media metrics with true connections. It’s time to stop wasting money on stolen attention that won’t pay off in the long run. This is Marketing offers a better approach that will still apply for decades to come, no matter how the tactics of marketing continue to evolve.
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Atomic Habits – James Clear
د.م. 380THE PHENOMENAL INTERNATIONAL BESTSELLER: OVER 20 MILLION COPIES SOLD WORLDWIDETransform your life with tiny changes in behaviour, starting now. People think that when you want to change your life, you need to think big. But world-renowned habits expert James Clear has discovered another way. He knows that real change comes from the …THE PHENOMENAL INTERNATIONAL BESTSELLER: OVER 20 MILLION COPIES SOLD WORLDWIDETransform your life with tiny changes in behaviour, starting now. People think that when you want to change your life, you need to think big. But world-renowned habits expert James Clear has discovered another way. He knows that real change comes from the compound effect of hundreds of small decisions: doing two push-ups a day, waking up five minutes early, or holding a single short phone call.
He calls them atomic habits. In this ground-breaking book, Clears reveals exactly how these minuscule changes can grow into such life-altering outcomes. He uncovers a handful of simple life hacks (the forgotten art of Habit Stacking, the unexpected power of the Two Minute Rule, or the trick to entering the Goldilocks Zone), and delves into cutting-edge psychology and neuroscience to explain why they matter.
Along the way, he tells inspiring stories of Olympic gold medalists, leading CEOs, and distinguished scientists who have used the science of tiny habits to stay productive, motivated, and happy. These small changes will have a revolutionary effect on your career, your relationships, and your life.________________________________A NEW YORK TIMES AND SUNDAY TIMES BESTSELLER’A supremely practical and useful book.’ Mark Manson, author of The Subtle Art of Not Giving A F*ck’James Clear has spent years honing the art and studying the science of habits.
This engaging, hands-on book is the guide you need to break bad routines and make good ones.’ Adam Grant, author of Originals’Atomic Habits is a step-by-step manual for changing routines.’ Books of the Month, Financial Times’A special book that will change how you approach your day and live your life.’ Ryan Holiday, author of The Obstacle is the WayNumber 1 Sunday Times bestseller, August 2023New York Times bestseller, April 2024Atomic Habits has sold over 1 million copies in all formats [Nielsen BookScan UK and Circana Bookscan US, April 2024] -
Surrounded by Idiots. The Four Types of Human Behavior and How to Effectively Communicate with Each in Business (and in Life)
د.م. 249with everyone from your coworkers to your spouse. Author Thomas Erikson explains that there are four key behavior types that define how we interact with and perceive the people …With more than a million copies sold worldwide, Surrounded by Idiots shares a simple, revolutionary method of understanding the people around you that will change how you interact with everyone from your coworkers to your spouse. Author Thomas Erikson explains that there are four key behavior types that define how we interact with and perceive the people around us. Understanding someone’s pattern of behavior is the key to successful communication.
The so-called « idiots » in our lives are often people who have a different behavior profile and style of communication. Erikson breaks down the four kinds of behavior types—Reds, who are dominant and commanding ; Yellows, who are social and optimistic ; Greens, who are laid-back and friendly ; and Blues, who are analytical and precise—and explains how to identify and interact with each type of person.
Instead of being bogged down with overly technical categorizations, the simple four-color system allows you to speedily identify a friend or coworker and adjust how you speak and share with them. Surrounded by Idiots is full of practical information for interacting with people based on their color profile, including the strengths and weaknesses of all the profiles, how to give positive and negative feedback to each, and the best way to word an email when writing to someone with a different profile. -
pack coloriage
د.م. 100🎨 Pack Coloriage Créatif pour Enfants – 5 Livres + 36 Crayons 🖍️
Offrez à vos enfants des heures de plaisir créatif avec ce pack complet de coloriage !
Parfait pour stimuler l’imagination, la concentration et la motricité fine.
📦 Contenu du pack :
• 5 livres de coloriage variés (animaux, formes, personnages, etc.)
• 1 boîte de 36 crayons de couleur de haute qualité
✅ Convient aux enfants dès 3 ans
✅ Activité ludique et éducative
✅ Idéal pour les vacances, les week-ends ou comme idée cadeau
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ألف ليلة وليلة 4 أجزاء
د.م. 120إن »ألف ليلة وليلة » ليس مجرد كتاب حكايات، إنه عالم أسطوري ساحر، مليء بالحكايات الجميلة والحوادث العجيبة والقصص الممتعة والمغامرات الغريبة. عالم يعبره القارئ بمركبه الروحي في رحلة من أجمل رحلات الاستمتاع النفسي ينتهي منها مفتونا، مأخوذا بصور الجمال الباهرة والأحداث المتداخلة والسرد العفوي أحيانا.
وهي بالإضافة إلى ذلك، إنجاز أدبي ضخم قدره الغربيون فترجموه إلى لغاتهم، وأمعنوا فيه دراسة وتحليلا. حتى تحولت الليالي إلى وحي لفنانين كثيرين أخصبت خيالهم إلى حد الإبداع، فظهر ذلك في أعمالهم الروائية والمسرحية والشعرية والموسيقية وغيرها.
فهي مجموعة من القصص التراثية أُلّفت على مراحل وأضيفت إليها على مر الزمن مجموعات من القصص بعضها له أصول هندية قديمة معروفة، و بعضها مأخوذ من أخبار العرب وقصصهم الحديثة نسبيا. أما موطن هذه القصص، فقد ثبت أنها تمثل بيئات شتى خيالة وواقعية، وأكثر البيئات بروز العراق وسوريا ومصر، وتتضمن حوالي 200 قصة تتمايز بين الفصحى والعامية، يتخللها شعر أكثره مكسور ركيك في نحو 1420 مقطوعة. وقد قيل أنها مترجمة عن أصل بهلوي فارسي اسمه (لهزار أفسان) أي الألف خرافة، و لكن هذا الأصل لم يعثر عليه قط.
أما شخصيات القصص فهي أسطورية بكل معنى الكلمة فهارون الرشيد ليس بهارون الرشيد الذي نعرفه الرجل الفاضل الذي يحج عاما ويغزو عاما آخرا بل هو رجل آخر سيء مترف لا نكاد نعرف عنه إلا أنه يتمتع بالجواري والوصائف و حوله جعفر البرمكي ومسرور السياف بنحو ثابت.
وتحتوي ألف ليلة وليلة على حكايات في عالم مشغول بالسحر والسحرة، صاخب إلى أبلغ درجات الصخب والهوس والعربدة، ماجن إلى آخر حد، مجنون مفتون، نابض بالحياة والخلق والحكمة والطرب وعلى قصص لشخصيات أدبية خيالية مشهورة كعلاء الدين، علي بابا والسندباد. ونجد أشخاصا محتالين ولصوصا وعجائز ذوات مكر ودهاء وغالبا ما يصور المكر والدهاء في صورة عجائز قبيحات .
« ألف ليلة وليلة » جديرة بالدخول إلى كل بيت ليقرأها الآباء والأبناء وكل من يبحث عن الخيال والجمال والثقافة. -
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A Moroccan in Alaska
د.م. 60Discover the Journey of a Lifetime!
A Moroccan in Alaska takes you on an unforgettable adventure through the eyes of a daring traveler from the vibrant streets of Morocco to the frozen landscapes of Alaska. A tale of resilience, discovery, and cultural encounters that will warm your heart as it chills your senses. -
The Power Of Positive Thinking – Broché
د.م. 68Date de parution 1 octobre 2004 Editeur Ebury Publishing EAN-13 9780091906382 Format Grand Format Presentation Broché Language Anglais
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Ancient Romans (Reading About)
د.م. 39This no-nonsense series introduces a wide range of non-fiction subjects using a straightforward narrative approach. Young readers will find these lively texts on high interest subjects very approachable. A classic and uncluttered design uses a mix of photos and artwork to support the text, which is broken up into short chapters. Each book contains a simple contents, glossary and index. Find out about Ancient Romans and discover who they where, where they lived. How they built there empire, daily life, roman emperors and much, much more. Find out about Vikings and discover why they were so scary, about their daily life, arts and crafts, gods and legends and Vikings today.
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My First Dictionary
د.م. 49An engaging dictionary for ages 5+ with over 1000 words commonly used by young children. Each has a clear definition and a sample sentence to help develop your child’s awareness of language and support their reading at this important stage in their learning.
This dictionary will help your child to develop the skills needed to become a good reader on their own.
Designed to get children engaged with language at an early age, this dictionary is the step beyond a simple picture dictionary and introduces language and dictionary skills through simple definitions and clear examples. Colourful and fun illustrations and bright design help to boost confidence and develop good learning habits for life.
The dictionary encourages familiarity with the individual letters of the alphabet and how they are arranged, their appearance and how they sound. Initial letters have been highlighted for this purpose.
Some of the words in this dictionary are made up of simple sounds, others are words which children will meet in their environment such as the names of animals or words that describe the weather and so on. The words chosen include nouns, adjectives, verbs and adverbs and these parts of speech are clearly identified. -
The 50th Law
د.م. 159In The 50th Law, hip hop and pop culture icon 50 Cent (aka Curtis Jackson) joins forces with Robert Greene, best-selling author of The 48 Laws of Power, to write a « bible » for success in life and work, based on a single principle: fear nothing.
With intimate stories from 50 Cent’s life on the streets and in the boardroom as he rose to fame after the release of his album Get Rich or Die Tryin’, as well as examples of others who have overcome adversity through understanding and practicing the 50th Law, this deeply inspirational book is perfect for entrepreneurs as well as anyone interested in the extraordinary life of Curtis Jackson.
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TEAM. S’ORGANISER POUR RÉUSSIR EN ÉQUIPE de David Allen
د.م. 237Avec sa méthode best-seller GTD® (Getting Things Done en anglais), David Allen a révolutionné le domaine de la productivité. Des millions de lecteurs y ont trouvé les clés pour une organisation efficace et sans stress au quotidien.
Mais si seul on va plus vite, c’est ensemble qu’on va plus loin !
Après vingt années d’étude et l’accompagnement de milliers d’entreprises, David Allen et Edward Lamont proposent leur méthode pour maîtriser pas à pas « l’art de faire équipe » :-
Clarifier les rôles, les responsabilités de chacun et établir des objectifs.
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Déléguer efficacement ; gérer la charge de travail et réduire la pression.
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Intégrer les nouveaux outils technologiques et les évolutions dans nos manières de travailler ; apprendre à collaborer à distance et en hybride.
Une feuille de route incontournable pour créer une synergie entre l’excellence de chacun et la performance de l’équipe.
📘 David Allen est consultant en gestion et coach pour les cadres supérieurs. Il donne des conférences et anime des séminaires sur l’efficacité professionnelle dans les plus grandes entreprises et organisations internationales. Traduite dans une vingtaine de langues, sa méthode Getting Things Done (Nouveau Horizon, 2017) s’est vendue à 3 millions d’exemplaires dans le monde.
Edward Lamont, ancien journaliste au Financial Times, a plus de 25 ans d’expérience dans la formation et le conseil dans les domaines du leadership, de la productivité et de la motivation. Depuis 2009, il est coach et formateur de la méthode GTD®.
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Ego is the enemy the fight to master our greatest opponent
د.م. 243It’s wrecked the careers of promising young geniuses. It’s evaporated great fortunes and run companies into the ground. It’s made adversity unbearable and turned struggle into shame. Every great philosopher has warned against it, in our most lasting stories and countless works of art, in all culture and all ages. Its name? Ego, and it is the enemy – of ambition, of success and of resilience. In Ego is the Enemy, Ryan Holiday shows us how and why ego is such a powerful internal opponent to be guarded against at all stages of our careers and lives, and that we can only create our best work when we identify, acknowledge and disarm its dangers. Drawing on an array of inspiring characters and narratives from literature, philosophy and history, the book explores the nature and dangers of ego to illustrate how you can be humble in your aspirations, gracious in your success and resilient in your failures. The result is an inspiring and timely reminder that humility and confidence are our greatest friends when confronting the challenges of a culture that tends to fan the flames of ego, a book full of themes and life lessons that will resonate, uplift and inspire.
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Primary Dictionary
د.م. 89This Primary Dictionary, for readers aged 7–11, has comprehensive vocabulary coverage. It is easy to use and accessible for children. It features over 8,000 entries with clear, concise definitions in alphabetical order, with simple, easy-to-read numbered meanings, and new definitions clearly indicated on a new line.
Guidewords and headwords are in a second colour to help you find the words you need.
Each entry has IPA and spelled-out pronunciation and a part-ofspeech label.
Example phrases and sentences show the words in use, and multiple examples aid understanding. Labels show how a word is used; variations, common contractions and alternative spellings are included.
There is also a helpful guide to using the dictionary that also explains key elements of English grammar, and there are 24 pages of informative and engaging full-colour illustrations. -
My First Dictionary
د.م. 49An engaging dictionary for ages 5+ with over 1000 words commonly used by young children. Each has a clear definition and a sample sentence to help develop your child’s awareness of language and support their reading at this important stage in their learning.
This dictionary will help your child to develop the skills needed to become a good reader on their own.
Designed to get children engaged with language at an early age, this dictionary is the step beyond a simple picture dictionary and introduces language and dictionary skills through simple definitions and clear examples. Colourful and fun illustrations and bright design help to boost confidence and develop good learning habits for life.
The dictionary encourages familiarity with the individual letters of the alphabet and how they are arranged, their appearance and how they sound. Initial letters have been highlighted for this purpose.
Some of the words in this dictionary are made up of simple sounds, others are words which children will meet in their environment such as the names of animals or words that describe the weather and so on. The words chosen include nouns, adjectives, verbs and adverbs and these parts of speech are clearly identified.
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